It's obviously more visual but in the end it navigates better and has more features. Takes a little getting used to. What has consistently been the problem for Athletes with larger brands and fan bases is that they had to move away from personal pages and move to Fan pages to be able to handle larger friend/follower requests.
However, now with timeline and the subscriber feature personal pages can have unlimited reach.
Here's Tebow's

for an example.
1.5 million subscribers on his personal page and utilizing timeline.
http://www.facebook.com/TimTebowI can assure you that there are more people visiting/engaging with his Facebook page than his actual website. So it's a very powerful tool.
Go to Tebow's page and scroll down to the post on Dec 6th about his book. Look at what he's able to accomplish graphically with one post and get 7800 likes, 800+ comments and 500+ shares.
Think he's moving any books? Like I said, can't wait until this resource is available to brands.